I love the part in the movie Mr. Mom where Michael Keaton fights the washer that’s overfilled with soap. If you haven’t seen it (or just want to see it again), check it out.
Anyways, thinking about the washer fight in Mr. Mom got me thinking about all the questions we get from customers on which type of laundry soap to use in their new High-Efficiency Washing Machine.
Today’s High-Efficiency (HE) Washers use so little water compared to what the traditional washers used. It only makes sense that detergents have changed as well.
Now let’s take a step back… I wanted to make sure and cover the fact that YOU MUST use only “HE Detergent” in your High-Efficiency Washing Machine!!!
MUST!
HE detergents are low sudsing and specially formulated for these water-saving washers. Use of a non-HE detergent in a HE washer can prevent it from washing or rinsing properly. HE detergents are readily available and are comparable in price to old-style detergents. Make sure and look for the symbol and ensure you are using the correct detergent for your high-efficiency washer.

HE Symbol
Phew! Now that we got that over with…
Not all HE Detergents are created equal. WHAT?!? Why?
Well, let me explain. Some detergent manufacturers use binders, fillers and excess water in their formulations in order to increase the volume of the detergent in the bottle as well as increase profits. (The more detergent you have to use per load the more often you will have to buy detergent.) Futhermore, the excess of various substances (in the detergent) can be problematic for your washer and even cause mold buildup and/or premature failure of your washer!!!
Well, Idler’s has a solution. So, what can you do?
We think we have found the best detergent made and have stocked it in our stores just for you.

Excelsior HE Detergent comes in Scented and Scent Free Options
Presenting Excelsior® HE Laundry Detergent. This detergent is a revolutionary product offering amazing value, resulting in unsurpassed cleaning and performance, leaving clothes fresh and clean! It is made especially for HE washers.
Check out these stats:
1) Excelsior® HE Laundry Detergent costs just 24 cents a load! (Others cost more than 2X’s as much.)
2) Each box of Excelsior HE Detergent contains enough detergent for 333 loads of laundry! Only 15ml are needed per load! This is far less than the normal amount as compared to competitive brands.

1 load of the a “Leading Brand” (Left) vs. 1 load of Excelsior HE (Right)
3) It out performs the leading brand of laundry detergent by removing difficult stains and grease from clothes.

4) It is ENVIRONMENTALLY FRIENDLY - Phosphate free, Biodegradable and Solvent Free — Inside each box is a refillable bladder that you can refill at any Idler’s location. And you have the option of going with Fresh Scent or Non-Scented!
Just see an Idler’s salesperson or call 805–543-6600 for more information.So there you have it. Come in and check out the Excelsior HE Laundry Detergent today. With each box comes an “Adore It” Guarantee. If you decide, for any reason, that this detergent is not for you within 30 days of purchase, you can get your money back.




